The Australian Ballet, S25

The Australian Ballet is one of the world’s premier ballet companies, delivering extraordinary performances across Australia for over 60 years. In collaboration with the in-house design and marketing team, digital campaign assets were created to support season promotional content.

Projects

The Australian Ballet, S25

Season 2025 proudly features historical masterpieces and ground-breaking new works, all embodying the essence of power, movement, elegance, connection and courage.

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In close collaboration with the in-house design and marketing team, the season’s bold identity was successfully rolled out across various digital formats, including Meta ads, banners, posters and screens, to ensure consistency and brand recognition.

Team

In collaboration with The Australian  Ballet in-house design & marketing team. 

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Art Director & Lead Designer, Emma Wagstaff

Photography, Pierre Toussaint

Styling & Creative, Vivien Vittadello

Scope

Campaign Rollout

Graphic Design

Marketing Ads