Born out of a need for connection during Covid, Finding Our Voice is a digital-format, nationwide portrait of contemporary Australian art music. It commissioned eight original works and presented them as recorded performances across eight locations, each exploring themes of connection to place and country.

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The challenge was to create a brand identity that unified all eight composers under one cohesive system, while still allowing space for their individuality to shine. The identity needed to feel welcoming and accessible to a broad audience, while moving away from the ornate, traditional aesthetics often associated with classical music. The result is 
a modern, inclusive tone that celebrates people, place and sound.

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The design solution is grounded in the concept of network, capturing the push and pull between country and urban life, which is a core theme within FOV’s musical works.

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The extended, customised ‘V’ subtly symbolises a journey of self-discovery and the growth of community. A restrained, minimal colour palette allows artist imagery and photography to lead, while bold typography provides a clear and confident visual anchor.